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Impact Report

The first edition of our Sustainability Report as a Benefit Corporation: results, initiatives and trajectory 2025 – 2030.

IN BRIEF

Status

YOU KNOW! SRL UNIPERSONALE - Benefit Corporation

REFERENCE YEAR

FY2024 (baseline)

Framework

GRI, SDGs, GSTC, B Impact Assessment

Impact Areas

Human Capital · Environment · Social Capital · Governance

Capri Agenda 2030

Introduction and Context

You Know! was founded in 2011 in Sorrento to offer boat experiences for small groups. Over the years, it has established itself as a market leader thanks to a model based on authenticity, quality, reduction of overtourism and respect for the sea. The year 2024 marks a fundamental step: the company begins the process of becoming a Benefit Corporation, integrating into its bylaws objectives of common benefit and environmental and social responsibility.

The FY2024 Impact Report is the first official publication that documents this path. It is prepared in line with GRI standards, the Sustainable Development Goals (SDGs), GSTC criteria for sustainable tourism and the B Impact Assessment.

Capri Agenda 2030

Identity, Purpose and Vision

Purpose: the sea is our essence. We create unforgettable onboard experiences, reducing environmental impact and enhancing local communities.
Vision: to become the global benchmark for small-group boat tours, combining luxury, authenticity, attention to detail and sustainability.

Distinctive elements:

  • excursions with small groups and dedicated customer care;
  • promotion of lesser-known destinations to reduce overcrowding;
  • fleet in energy transition (hybrid and electric);
  • training and development of human capital.

Capri Agenda 2030

Governance and Benefit Model

  • Official transformation into a Benefit Corporation from 2025, with the obligation to publish the Impact Report every year.
  • Appointment of the Impact Manager, who measures and monitors progress.
  • Implementation of Organizational Model 231/01, code of ethics, anti-corruption procedures and data protection system (ISO 27001).
  • Commitment to transparency and accountability towards stakeholders, customers, employees and communities.

Capri Agenda 2030

Certifications and Recognitions

Quality

ISO 9001:2015

Environment

ISO 14001:2015

Health & Safety

ISO 45001:2023

ESG RATING

SCORE B (SYNESGY)

LEGALITY RATING

AGCM ***

MEMBERSHIPS

Travelife, FAI Corporate Golden Donor

Capri Agenda 2030

Impact Areas

Human Capital

  • Promote inclusion and gender equality
  • Foster well-being in the workplace
  • Actively participate in the Workplace Health Promotion (WHP) program
  • Invest in continuous staff training

Environment

  • Support the transition to renewable energy sources
  • Reduce CO₂ emissions
  • Use hybrid vessels for maritime transport
  • Adopt the End of Waste protocol for waste management
  • Protect and safeguard Marine Protected Areas (MPAs)

Social Capital

  • Strengthen relationships with the local Community
  • Ensure accessibility to services for people with reduced mobility (PRM)
  • Ensure quality and transparency for Customers

Governance

  • Improve internal control systems and risk management
  • Disseminate and consolidate the Benefit Model within the organization

Capri Agenda 2030

Impact Areas

Bullet
2025

Transformation into a Benefit Corporation and appointment of Impact Manager, membership in Travelife and the WHP program, adoption of a mobility policy: 100% transfers with electric vehicles.

Bullet
2026

Launch of two Tender - My Way units; expansion into Sicily and Sardinia; new certifications of compliance with sustainability protocols.

Bullet
2026 - 2027

Fleet 75% hybrid; bases powered by renewable energy; "Guest for nature" program

Bullet
2028 - 2029

50% reduction of the carbon footprint compared to 2020; 90% use of compostable materials; new partnerships and scientific collaborations.

Bullet
2030

First full-electric vessels.

Bullet
2050

Net zero

KEY MILESTONE

#hybridfleet
#plasticfree
#ESGSCORE #B
#renewableenergy
#mobilitymanagement
#fullelectric
#netzero
#wellbeing
Capri Agenda 2030
To learn more about the FY2024 Impact Report and the 2025–2030 strategy, download the full PDF or contact our Impact Manager.

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